Two record sales, one $20.6 billion league: What’s driving IPL’s valuation despite fall in TV viewership

The Indian Premier League’s business value rose 11.4% to $20.6 billion, a consecutive year of double-digit…

What makes RCB one of the most valuable brands in IPL history | Cricket News

Royal Challengers Bangalore (RCB) finally clinched their maiden Indian Premier League (IPL) title. The rise of…